Privacy Policy
10 bet casino Ireland is operated by Sunstar Impact N.V. (referred to as "10bet Ireland"). The company, including all entities listed in "The Group" section and affiliates (collectively, the "Company"), provides online gaming services including casino and sports betting (the "Services") through proprietary brands (each an "In-House Brand"; together: "Group", "we", "our" or "us").
The Group prioritizes protecting user privacy expectations ("User(s)", "you" or "your") through established best practices. This Privacy Policy details our data protection procedures, including collection, usage, disclosure, processing and protection of your Personal Information, along with your rights regarding this information.
We encourage careful review of this Privacy Policy for informed decision-making. By accessing the Group's websites, mobile applications, online properties, or creating an account through our Services, you agree to this Privacy Policy.
We gather various information types from you, including personally identifiable and non-personally identifiable information. Personally identifiable information enables gameplay and betting on our website. This data is collected during account registration, voluntary disclosure in public website sections, website usage, or customer support contact. This includes:
1. Product and Service Delivery
The Group delivers Services through these applications and platforms (the "Platforms"):
- This internet website
- Downloadable applications and software ("Software"), including native mobile applications distributed via app stores and PC/Mac desktop software downloadable to computers
- Non-downloadable online applications (flash applications, HTML5 applications, etc.)
- Facebook applications
2. Information Collection
We gather two information categories from Users:
Personal Information:
Information identifying or reasonably identifying individuals with reasonable effort ("Personal Information"). Gathered Personal Information may include:
Registration details: Account opening and Service registration requires providing details including: name, email, gender, birthdate, physical address, ID number, phone number, occupation, etc. Additional information may be collected per Know Your Customer (KYC) and Anti-Money Laundering requirements, including fund sources.
Government-issued ID: Certain instances require providing government-issued ID copies for identity verification. This information enables specific Service features.
Gaming information: Service provision involves automatic recording of account-related information and Service usage, including transactions, deposits, balances, bets, withdrawals, bonuses, and winnings.
Payment information: Full Service functionality (betting, purchases, etc.) requires payment information collection including currency, credit card numbers, and bank account details.
Voluntary information: We collect voluntarily provided information, such as responses to communications, email correspondence, or additional information shared through Service usage, including chat features and games.
Device information: We collect connection details and device/software/hardware information that may identify you, including: unique device identifiers (UDID, IMEI, MAC address), browser fingerprinting, IP address, and geo-location data.
Telephone calls: We record or monitor phone calls for customer support, training, and security purposes.
Social networks: Registration through social network accounts (Facebook) for Service usage or account connection provides access to basic social network account information including name, birthdate, profile picture, friends list, and publicly available information.
Additionally, Services may enable "Invite a Friend" functionality through social networks. Upon invitation acceptance, we may obtain Personal Information including name, email, phone number, and birthdate. We use this Personal Information for stated purposes and disclose it only to third parties per this Privacy Policy.
Third-party collected information: We collect Personal Information from third-party service providers, including credit history from agencies and other financial information relevant to Service provision, plus information gathered for identity verification and fraudulent/illegal activity prevention.
Non-personal Information:
Unidentified and non-identifiable User information available or gathered through Service usage ("Non-Personal Information").
Collected Non-Personal Information includes technical and aggregated usage information, potentially containing operating system, browser type, screen resolution, browser/keyboard language, 'click-stream' and Service activities, visit duration, timestamps, etc.
Non-personal Information connected or linked to Personal Information is considered Personal Information while connection/linkage exists.
Types of Non-personal Information collected:
Technical information: To enhance Service functionality and user experience, we collect device-transmitted technical information including software/hardware information (browser type, operating system, language preference, access time, linking website domain name).
Gameplay information: We record gameplay information including deposits, bets, bonuses, session duration, high scores. We may share and publish this information through any Platform.
Device and connection information: Software downloads to devices enable information collection for security and fraud detection/prevention. We may gather information about concurrent software for detecting fraudulent activity-associated software (robots, malware) or checking VPN/proxy connections.
Analytics information: We collect Service usage information including application usage, log files, user activity (viewed pages, time on pages, online browsing, clicks, actions), timestamps, alerts. This information serves troubleshooting, research, and analytics purposes.
Anonymous information: We may anonymize or de-identify collected information so it cannot personally identify you independently. Use and disclosure of aggregated/de-identified information has no Privacy Policy restrictions, allowing unlimited disclosure for any purpose including advertising/marketing.
3. Minors
Services aren't designed for persons under 18 years or under legal consent age for Service usage in any jurisdiction, whichever is higher ("Legally of Age"). If not Legally of Age, don't download/use Services or provide Personal Information.
We reserve rights to access and verify collected Personal Information. Upon awareness that non-Legally of Age users shared information, we may discard it. If you believe a minor shared information with us, contact [email protected].
4. Information Usage
We use Personal Information for these purposes:
- Account setup, management, and updates
- Service provision and operation (betting, payment processing)
- Communication and latest update/special offer notifications
- Service marketing (see "Marketing" section), including advertisement serving and behavioral advertising
- Analytics, statistical, and research purposes for Service improvement and customization
- Customer Relationship Management, support, troubleshooting, and query responses
- Further Service development, customization, and improvement based on common user preferences
- Responsible gaming environment provision
- Communication and User Rights exercise request processing
- Service feature access identification and authentication
- Fraudulent/illegal activity detection and prevention, including Service integrity risk identification
- Policy and User Agreement violation investigation and enforcement
- Service usage dispute investigation and resolution
- Legal/regulatory compliance (KYC, Anti-Money Laundering requirements), governmental authority requirements, subpoena compliance, legal process response
5. Marketing
The Group uses Personal Information (name, address, email, phone number, etc.) directly or through third-party subcontractors for promotional material provision concerning Services and related products, services, websites, applications from:
(i) other Group companies
(ii) Group business partners and affiliates ("Marketing Affiliates") believed to interest you
We may share Personal Information with Marketing Affiliates for relevant marketing offer provision. Marketing Affiliates may use this Personal Information for various marketing techniques including direct email, post, SMS, and telephone marketing.
Decline further marketing offers anytime by contacting [email protected] or unsubscribing via marketing communication guidelines (clicking "unsubscribe" buttons). Note: Service-related updates and notifications continue despite marketing list unsubscription.
6. Cookie Policy
We use cookies for high-quality, personalized experiences.
Cookies are small text files stored on computers, laptops, or mobile devices when visiting websites or using applications. Cookies serve multiple purposes including preference memory, website usage tracking, and user experience improvement.
We use three cookie types:
Essential Cookies: Necessary for proper Website function or requested service provision. Set only in response to actions like auto-form filling or logging in. Browser blocking possible but affects Website performance.
Functionality Cookies: Provide personalized user experiences, used by us and select third parties whose services appear on our pages. Blocking disables services and may affect Website experience.
Performance Cookies: Collect website/application usage information, assisting Website performance improvement. Blocking prevents effective Website usability improvement.
Cookie storage duration varies:
Session Cookies: Link actions during browser sessions (opening to closing browser window). Created temporarily and deleted upon browser closure.
Persistent Cookies: Remain on devices for specified periods, activated with each Website visit that created them.
Modify browser settings to reject cookies. See browser "Help" section for instructions.
7. Targeted Advertising
Third-party advertising technology serves advertisements during Platform visits and Service usage. Opt-out options available through third-party ad networks including Network Advertising Initiative ("NAI") and Digital Advertising Alliance ("DAA") members.
For NAI and DAA member practices information and usage choices, including opt-out procedures, visit their websites.
8. Information Sharing
We don't rent, sell, or share Personal Information with third parties ("Recipients") except per this Privacy Policy. Personal Information disclosure to Recipients occurs only as required for specific purposes stated herein.
We share Personal Information with these recipients:
- Replacement service providers engaged for Platform operation
- Group companies and affiliated entities
- Gaming providers
- Subcontractors and third-party service providers plus their subcontractors (cloud computing companies, marketing affiliates, identity verification/fraud prevention services, data verifiers)
- Credit reporting agencies
- Payment service providers, processors, banks
- Third parties providing services for Group brand operation/promotion
- Third parties organizing offline events/tournaments for/with Group companies
- Hotels and flight companies (offline events/promotions context)
- Auditors, contractors, legal/financial/other advisers for Group business processes
- Third parties investigating/detecting/preventing fraudulent/illegal activity (governmental authorities, police, banks, investigatory organizations)
- Licensing authorities, governmental/regulatory bodies per applicable laws/regulations
- Potential purchasers, successors, investors in Group companies, or during corporate transactions (business sale, merger, reorganization, bankruptcy, consolidation, asset sale/transfer)
Additional to Privacy Policy purposes, we share Personal Information with Recipients for:
- Information storage on our behalf (cloud computing service providers)
- Information processing for business operations assistance (payment/deposit processing, access authentication, operation audits, fraudulent/illegal activity detection/prevention)
- Research, technical diagnostics, analytics performance
- Targeted advertising, promotional/informational material communication per marketing policy
- Good faith disclosure necessity for rights/legal claims protection, policy enforcement, safety protection, fraud investigation/prevention, security reasons, technical issue assistance
9. Information Transfer
Global operations may necessitate Personal Information transfer outside the European Union. These countries' data protection laws may not match European Union comprehensiveness.
We ensure Personal Information protection per privacy policy through contractual means (regulatory-approved contractual clauses for data transfer) or other means (adequate jurisdiction safeguards for data protection).
For privacy policy non-compliance or Service abuse/inappropriate behavior, contact [email protected] directly.
10. Third-Party Tracking Technologies
Service visits/access involve our use (and third-party authorization) of web beacons, cookies, pixels, scripts, tags, and other technologies ("Tracking Technologies").
Tracking Technologies enable automatic information collection about you, online behavior, and devices for various purposes including navigation enhancement, performance improvement, experience customization. This information enables usage statistics, analytics, content delivery tailored to interests, and service administration.
Third parties collect information through Tracking Technologies. Learn more in our Cookie Policy.
11. Third-Party Services
Service usage may present third-party website, service, or application links. This Privacy Policy doesn't apply to third-party websites, services, or applications, even if accessible/downloadable through Services.
Third-party websites, services, or applications are independent from the Group. We assume no responsibility/liability for privacy or legal matters regarding third-party websites/services. Carefully read third-party privacy policies and terms of use, as their terms (not ours) apply to third-party interactions.
You knowingly and voluntarily assume all third-party website, service, or application usage risks. You agree we have no liability regarding third-party sites and usage.
12. Personal Information Retention
Registered account Personal Information retained during active account periods. Additionally, Personal Data retained for additional periods meeting legal obligations under applicable laws/regulations (gambling regulations, Know-Your-Customer, Anti-Money Laundering regulations).
Personal Information may be retained longer when necessary for Group legitimate interests (fraud prevention, record keeping).
13. Your Rights
Contact us anytime via email ([email protected]) requesting:
- Access or deletion of your Personal Information
- Changes or updates to your Personal Information (for incorrect information correction or deletion). Request error corrections regarding Personal Information (except when original format retention required by applicable laws/regulations)
- Restriction or cessation of Personal Information use
- Provision of volunteered Personal Information in machine-readable format
These rights aren't absolute; requests subject to applicable legal requirements including gambling regulations and legal/ethical reporting/document retention obligations. We may rectify, replenish, or remove incomplete/inaccurate information anytime at our discretion per internal policies.
14. Information Security
We implement and maintain careful Service and information security. Appropriate physical and technological safeguards prevent unauthorized access, maintain data security, and ensure correct online information usage. Safeguards vary based on collected/stored information sensitivity.
Industry-standard procedures and controls ensure user information safety:
- Secure network topology including intrusion prevention and Firewall systems
- Encrypted communication
- Authentication and Access Control
- External and Internal audit tests
Despite reasonable information safeguarding steps, we cannot be responsible for unauthorized access or Service abuse. We make no warranty regarding prevention of such access.
15. Privacy Policy Changes
We reserve rights to change this Privacy Policy anytime; frequent page revisits recommended. Substantial change notice provided on Services and/or via email to provided addresses. Substantial changes effective seven (7) days after notice via above methods. Other changes effective as of stated "Last Revised" date; continued Service use after Last Revised date constitutes acceptance and agreement to changes.
16. Contact Information
For general Service questions or information collection/usage inquiries, contact via email: [email protected]
Attention: Data Protection Officer
We strive for reasonable timeframe responses. Contact us anytime. For unsatisfactory responses, contact applicable data protection supervisory authority.
Last updated: 09.10.2025
